HubSpot acquires PieSync

HubSpot, a leading growth platform has acquired PieSync, the fastest-growing real-time intelligent customer data synchronization platform. PieSync is one of the iPaaS offerings that provide both a current and historical two-way sync of customer data that operates in the background, freeing up precious time so companies can focus their energy on their customers instead of their software.

To grow today, companies need to put their customers at the center of their entire operation. That can be hard to do when customer data is spread across disparate solutions, the average employee uses at least eight apps on any given day. Even when the software is integrated, customer data can become out-of-date and inconsistent across tools, leading to complexity and friction for internal teams and customers alike. PieSync enables companies to have a consistent view of their customers across every piece of technology they use. 

PieSync was launched in 2014 with a startup investment from accelerator program Imec.istart and investor Dirk Vermunicht. In 2016, the company raised an additional seed round from AAAF, PMV, Luc Burgelman, and an additional investor. Subsequently in 2018, the company raised a Series A funding led by Fortino Capital and all existing investors.

HubSpot is a leading growth platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 64,500 total customers in more than 100 countries use HubSpot's award-winning software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.