Cognizant had acquired Idea
Couture, a privately held firm that offers a broad range of digital innovation,
strategy, design and technology services. Based in Toronto, and with offices in
Europe, US and Latin America, the firm has more than 170 social scientists,
strategists, anthropologists, user experience experts, designers and connected
product developers who serve leading companies across multiple industries
including Samsung, PepsiCo, Cox, Citi Ventures, Kroger, ConAgra Foods and
others.
New generation of digital
technologies, including artificial intelligence, mobility, business analytics,
cloud services and the Internet of Things are disrupting every industry.
Enterprises are looking to understand and apply these next generation
technologies to front office customer experience, middle office business process
and back office IT Systems, reshaping how they interact with customers,
employees, partners and others in the digital economy.
Idea Couture will become a part of
Cognizant digital works, specializes in designing and prototyping products,
services and business models that take advantage of the latest technologies. To
help clients succeed in this new economy, Cognizant digital works brings
together human insight, strategy, design, technology and industry expertise to
create innovative solutions at enterprise scale.
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