Wednesday, 1 March 2017

CureFit buys Kristys Kitchen

Bangalore based healthcare and fitness start-up CureFit has acquired online health food delivery company, Kristys Kitchen for an undisclosed amount of cash and stock deal. CureFit Healthcare Pvt. Ltd provides services such as fitness advice and medicine deliveries.
Kristys Kitchen is in the segment of preparing and delivery of International healthy food cuisines. Founded in September 2016, the company has a kitchen in Bangalore and claims to be operationally cash positive and servicing over 250 orders a day. Backed by Kalaari Capital, Accel Partners and IDG Ventures, the company had raised $15 Million in Series-A round of funding last year in July. Later in August, CureFit acquired fitness centre brand Cult for $3 Million.

CureFit plans to offer it’s three main planned services – health food subscriptions, Cult Fitness subscriptions and mental wellness offering, focusing on prevention side of healthcare. Healthcare can be broadly divided into prevention and cure. Prevention has four important parts: eating healthy, active lifestyle, mental wellness, regular health check-ups. CureFit will be launching fitness, mental wellness—DIY (do-it-yourself) packs of yoga and meditation and food.

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