Wednesday, 16 July 2014

Google shopping Express

Google Shopping Express is a same day shopping service from Google that was launched publicly last year in San Francisco and Silicon Valley. In May 2014, this service was expanded to New York and Los Angeles. Amazon is the main competitor of Google in Market, who is also giving same day delivery in US states. Amazon use Octopocters to deliver products whereas Google Sedan cars and Ford vans to deliver products within four to five hours.

Customers pay only $5 per shopping cart for a product to be delivered in four to five hours on their window. Google also accepts credit cards and customers can add their products to Google wallet. This year Google is spending $500 million to expand the Google Shopping Express. This year Google is advancing grocery delivery service. Amazon has always been the top e-commerce site and Google has been the top search engine. Google tried to join with Google Check out and Google wallet, which helps shoppers to buy goods through Google. However, people still prefer Amazon and so the company is expanding their services.

This amazing service gives Google a crack at the $600 billion grocery market. Although this service will close loop for advertisers. Google is planning to expand this service in India too and current shipment is for only grocery items. Other competitors for delivering grocery items in market are AmazonFresh, Instacart, and Postmates.


AmazonFresh is a service started by Amazon. Instacart is an application running in US to deliver grocery products. The benefit of this application is if a product is not available in the store and bill for the same is generated then Instacart took the unavailable items from the bill. Their deliveries charges are high and price of products are 67% higher than Supermarket stores. Postmates, is an application and the benefit of it is that it will send you picture and number of delivery boy. It also offer refund and replacement facility. Deliveries charges and product are cheap. With these many competitors in market, Google is trying to reduce the delivery charges and reduce the shipment time.

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