Thursday, 15 October 2015

Deals app ‘Little’ acquires Trideal

Deals discovery app ‘Little’ has acquired Chandigarh based curated deals marketplace Trideal for an undisclosed amount. Incubated in Punjab Chitkara University, Trideal offers deals across food and beverage, and entertainment with over 1,000 merchants. Operating in Chandigarh, Mohali and Punjab, Trideal claims it gets 7000 plus unique visitors every month.
Little Internet Pvt. Ltd, which operates Little, raised $50 Million from mobile recharge firm Paytm, SAIF Partners and Tiger Global Management in June 2015. The company provides real-time Hyperlocal deals to customers across services like restaurants, movies, hotels, salons, gyms, and spas. It was founded by Zovi founders Manish Chopra and Satish Mani.

Trideal has a large customer base and significant merchant database in Chandigarh offering excellent deals. The core of Trideal is similar to that of Little, Hyperlocal and irresistible deals to customers and a significant business partner to the merchants. The company claims to have enrolled over 8000 merchants offering 27000 plus deals across 11 cities. By March 2016, the company wants to offer over 50,000 deals and aims to hit a gross merchandise value run rate of $170 Million. 

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