Twitter has acquired California-based Chroma Labs
that develops tools for short-form Video and photo creation and was founded by seven
Facebook and Instagram workers in 2018.
The Chroma Stories app lets users fill in
stylish layout templates and frames for posting collages and more to Instagram
Stories, Snapchat and more. According to Sensor Tower, nearly 615,000 people
have installed the Chroma Stories app. During the past year, Chroma Labs has
enabled creators and businesses around the world to create millions of stories
with the Chroma Stories app.
Chroma Labs' co-founders include Instagram
'Boomerang' inventor John Barnett, CTO Alex Li, who was an engineering manager
on Facebook Photos and Instagram Stories, and Joshua Harris who was a product
design manager on Facebook's augmented reality team. With Chroma Stories, users
can choose between retro filters, holiday-themed frames and collage templates.
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